SAB Case Study

Staffing over a 7-month period: 22%

Revenue growth over a 7-month period: 109% increase

We assessed Tech P&Q’s current portfolio and cross-selling performance with careful analysis. We created customer profiles to explore personal events that triggered additional product sales and contract details. They had over ten years’ worth of data to make better business decisions about where their focus should be on future investments or marketing efforts as we advanced. 

A data lake is the lifeblood of any company, containing information on everything from customer preferences to product catalogs. This one had more than 20 databases storing insights about shoppers and their habits over the past ten years, including client-side code that helps predict what they’ll buy along with external sources like social media channels where customers share feedback.

Our success was mainly due to the agile development methods used. The team was able to break down the project into separate sprints that covered every core task from data prep and loading, all while staying close enough to avoid missing any important information or knowledge transfer opportunities between developers working on the different parts.

The project also included challenging the established beliefs of top management. Weekly meetings ensured any roadblocks would be addressed quickly and effectively so that all levers affecting cross-selling could also come into play. Maintaining an open dialogue with the team was crucial for customer engagement initiatives. 

In addition, we recommended structured documentation and version control, which helped tackle some complex coding tasks previously beyond reach. The team’s work was crucial for helping the client improve their skills. In addition, the team provided structured documentation and version control, which helped tackle some complex coding tasks previously beyond reach for this project.